Twitter Marketing Made Stupidly Easy Punk Rock Marketing Collection Book 1 (Audible Audio Edition) Michael Clarke Gregory Zarcone Toplocker Media Books
Download As PDF : Twitter Marketing Made Stupidly Easy Punk Rock Marketing Collection Book 1 (Audible Audio Edition) Michael Clarke Gregory Zarcone Toplocker Media Books
Twitter marketing works. No, really. It does.
All those tweets and retweets and follows and hashtags can do a lot more than show you what Kim Kardashian is wearing and what felony Lindsay Lohan committed.
Twitter marketing can be one of the fastest and easiest ways to spread the message about your brand, and you know, actually sell stuff.
But you gotta sorta know what you're doing. And that's what Twitter Marketing Made (Stupidly) Easy is all about.
Here's what you'll get in Twitter Marketing Made (Stupidly) Easy
Chapter 1 How to Make Money with Twitter
We'll answer the biggest question businesses using Twitter have about this tool. How the heck do I actually make some money from this thing? (And we'll give you a 10,000 feet level view of what you should be focusing on in your Twitter marketing strategy.)
Chapter 2 Keys to a Kick-Ass Twitter Profile
Here we show you how to a) choose a Twitter name that doesn't suck b) optimize your Twitter profile for maximum awesomeness (and good places to link back to your website) and c) how to write a killer Twitter bio that makes you sound cool, compassionate, and somebody other people want to (possibly) buy stuff from.
Chapter 3 Yeah, But What the Hell Do I Tweet About?
This is where you get the Ultimate Punk Rock Marketing Brain-Dead formula for what to tweet, where to find stuff to tweet, and how to ensure you get a ton of retweets and traffic back to your own website or blog. (We also provide tons of free resources to find cool stuff to tweet about that takes less than a couple of minutes a day.)
Twitter Marketing Made Stupidly Easy Punk Rock Marketing Collection Book 1 (Audible Audio Edition) Michael Clarke Gregory Zarcone Toplocker Media Books
The meat of the book has practical advice of good times to tweet, where the place to place the link, the best tweet size (very useful tip not to use up the entire available space and to leave room for re-tweet)In terms of marketing, the author addresses direct marketing (links to where you sell money) and indirect marketing (answering answers and sharing content in your area of expertise) and re-targeting (mentioned but not covered in details).
The author provides some good advice about the content of your tweets in particular the split of the content between helpful, inspirational, fun, re-posted, and promotional. The most common mistake is making too many promotional tweets and losing everyone's interest.
Ali Julia review
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Twitter Marketing Made Stupidly Easy Punk Rock Marketing Collection Book 1 (Audible Audio Edition) Michael Clarke Gregory Zarcone Toplocker Media Books Reviews
This book is chock full of great, easy-to-use Twitter marketing tips. My favorite chapter was on how I can mix up and balance my daily tweets along basic themes to maximize my follower engagement and minimize my chance of looking too spammy. Also some great tips for rapidly building my follower base with the ideal type of targeted customers.
I'll be putting these techniques to work immediately and expect a commensurate return on my customer engagement and product sales.
I just wish I had these tools six months ago when I first launched my online business!!
I snagged this book even though I don't really market with my twitter accounts and I am so glad that I did! Michael lays out the basics to help you grow your twitter following and make your content shine.
My absolute favorite part was the end of chapter recaps or "takeaways" as they're referred to in the book. Here he lays out the important info from the chapter complete with the helpful links.
I can't wait to put more of the information to use. What I have implemented already has been a success.
Really, if you want to use you twitter account to your benefit then you have to get this book! Best twitter book I have read so far.
I have found Twitter to be a very easy and engaging social media platform. Even with the meager marketing instincts I have and without any education on Twitter, I found it useful to spreading the word about my business. Twitter has already directly boosted engagement on my website from nothing to several hundred unique hits a week. However, I knew I was just starting to understand it's capabilities, and it was time to learn more.
Overview of contents
Mr. Clarke starts with a simple introduction on what Twitter is, and the bare bone basics. Even here, I found a few interesting bits and pieces. If I would have read his intro before I took up Twitter a few months ago, I would have saved myself a few initial headaches (when I started, I didn’t realize Direct Messages were a bad thing, for instance). He also explained in brief a few of the tools that still I didn’t know what their purpose was. This was just the first few pages, so I think first time Twitter users would appreciate this part right off.
The chapters that followed were short, sweet, and full of information. Each chapter built upon each other, and easily read and understood. I was able to enact changes to my Twitter account within minutes .
Chapter 1 covers a boiled down explanation of direct and indirect marketing. This is information that can be applied to any platform or marketing idea.
Chapter 2 covers how to setup a well made Twitter profile. Topics like how to pick a twitter name, and what to put in one's bio.
Chapter 3 gives solid ideas on what to tweet about, how much to tweet, where to get the information, and how to tweet in proportion to your other tweets without ticking your readers off with too much spam and salesy stuff. A nice bit of advice!
Chapter 4 indicates when the best and worst times to tweet are. It’s worth paying attention too, because otherwise, your tweets might just get lost in the other feeds coming through much more easily. This is useful as a gauge only, and the author admits different times might work better for different businesses. At the very least, an excellent starting point.
Chapter 5 speaks about how to construct a well made tweet. The size of the tweet, and use and placement of hashtags. Also how to say things in a tweet. I found this very interesting and useful. Also it made sense. Many times I would read his words and think “of course!” why didn’t I think of that? I found this very useful One really useful tidbit that makes this chapter useful was to make the tweets as short as possible, so people have room to retweet. I never thought of that!
Chapter 6 talks about how to gain followers fast without doing anything that would anger the Twitter gods. Mr. Clarke talks about how to follow, who to follow, and also ways of making yourself appear to be an established expert of your field. This is a chapter that still will take some work on one's part to grow one's followers, but it is logical and consistent and makes total sense.
Chapter 7 delves into ways to engage followers through contests, chats and streaming, the author gives solid information on what to use and how to use various Twitter friendly sites. This is something I never thought of, and the information can be used for other kinds of social media. really, a lot of the book has principles that can be applied to other forms of marketing.
Finally Chapter 8 gives information on making many of the skills taught in the previous chapters automatic through various websites. This is especially useful to the time crunched business person (and who isn't?)
All in all, I found this a great introductory read that gets you up and moving quickly. It is a short (76 pages), easy to read book with lots of information, told with tongue and cheek humor by the author that keeps the reader awake through the grind of the technical aspects of Twitter. And at $2.99 on , well worth the small investment of time and money.
LOVE this book!
Well written, TONS of information. It helped me to better understand The Twitter!
When you buy the book, the author provides you with a link to a free video. The video is also great. Very knowledgeable individual AND entertaining!
Thanks!
This is definitely one of the best and most thorough twitter marketing books I've ever read; right up there next to Tom Corson-Knowles' How To Make Money With Twitter A Complete Guide To Twitter Marketing And Monetization (Get More Twitter Followers And Make More Sales Online With Social Media, Sell More, Web Traffic).
This book doesn't contain any "fluff". It gets straight to the point and stays there. Because of its straight to the point manner, this book contains a lot more information than a normal 77 paged book would.
Also, this book is unique. While most twitter marketing books go on and on about how sleek you need your twitter background to look and how important your profile photo is, etc., this book doesn't waste any time with that. According to this book none of those things are really quite as important as they are made out to be.
All in all, this is definitely a 5 star book and I would highly recommend it to anyone interested in making money with twitter.
-Mark LeGrand Messick, bestselling author of Secrets To Selling Ebooks On , Ebook Publishing Secrets, and 4016 A.D.
The meat of the book has practical advice of good times to tweet, where the place to place the link, the best tweet size (very useful tip not to use up the entire available space and to leave room for re-tweet)
In terms of marketing, the author addresses direct marketing (links to where you sell money) and indirect marketing (answering answers and sharing content in your area of expertise) and re-targeting (mentioned but not covered in details).
The author provides some good advice about the content of your tweets in particular the split of the content between helpful, inspirational, fun, re-posted, and promotional. The most common mistake is making too many promotional tweets and losing everyone's interest.
Ali Julia review
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